University of Tennessee Social Media Week

Earlier this month, I was invited to speak at the University of Tennessee, Knoxville’s Co​llege of Communication and Information for UT Social Media Week​. I just received this awesome thank you note in the mail, and I have a HUGE smile on my face. GO VOLS!

UT Social Media Week UTSMW

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Here’s a Dude Who Built a Full-Sized Lego Car That Runs on 100% Air

It only took him three years. No big deal, right?

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It’s National Volunteer Week!

National Volunteer Week is about inspiring, recognizing and encouraging people to seek out imaginative ways to serve their communities. It’s about demonstrating to the nation that by working together we can meet our challenges.

How will you be observing National Volunteer Week?

 

National Volunteer Week 2015

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Need Motivation? Read This.

Monday Motivation

Here’s a bit of motivation for your Monday. Enjoy! #MotivationMonday

Posted by Stephen Anfield on Monday, March 30, 2015

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This Is Why It’s Great to Be a Tennessee Vol

UT Hero orange cape

 

It has now been about a week since the #UTHero campaign, and according to the VOLstarter Team in Knoxville, it was a HUGE success! Here’s the thank you email we received:

Dear VOLstarter Heroes,

Thank you for being a UT Hero on February 25th and helping us spread the word of ‘Be a Hero’ day! Because of you, we were able to reach more people on social media than ever before. We had a great time seeing the creativity in every UT Hero’s post with capes, selfies, and more.

In total, Vol Nation helped raise almost $14,000 for VOLstarter projects directly supporting UT students, faculty and staff. A total of five projects were fully funded and several others got closer to meet their goal. This is incredible and we couldn’t be more thankful – please view our Thank You video here (also attached below).

With such a successful day of giving, we have decided that VOLstarter’s ‘Be a Hero’ day is here to stay. Please hold on to your capes for next year’s campaign. Thank you for your support of UT and VOLstarter,

The VOLstarter Team

To all the Vols who rocked an orange cape and mask on Feb. 25, WAY TO GO! They don’t call us ‘Volunteers’ for nothing, right? :-)

 

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Reasons I Watch Television

I got bored, so I made a pie chart about it.

Reasons I Watch TelevisionIs it spring yet? :-)

 

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Throwback Thursday: It’s All Here

I figured this video was perfect for today’s social media #ThrowbackThursday theme since it’s circa 2001. Enjoy!

Note: This is the first video I’ve uploaded since I heard about the Facebook algorithm change a few days ago. It’ll be interesting to see if there are any drastic changes with engagement.

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This Is Why the Happiest & Healthiest States in America Are Winning

Alaska, Happiest State in America

When it comes to being happy and healthy, Alaska is winning.

The Gallup-Healthways Well-Being Index was released today, and it ranks states based on the elements most important to well-being, which are: purpose, social, financial, community, and physical.

Among the top ten states ranking as happiest and healthiest:

  1. Alaska
  2. Hawaii
  3. South Dakota
  4. Wyoming
  5. Montana
  6. Colorado
  7. Nebraska
  8. Utah
  9. New Mexico
  10. Texas

The interesting (but not surprising) thing about the states listed is that four also rank in the top 10 for rates of volunteering. That’s almost half of the happy and healthy states! I’m 99.9% sure that’s why they’re winning at life (literally!).

It’s clear that more volunteering = more happy people, and this is why everyone should do their part to support national service programs.

While I could talk for years about the benefits of incorporating volunteering in your own life, I’ll just let you read about it here, here, and here.

If you’re not happy, try volunteering. You’ll be glad you did. :-)

When was the last time you volunteered? Feel free to share by commenting below.

 

 

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Here’s Why Facebook Photos Are No Longer Where It’s At (For Now)

 

Facebook logo

 

If you thought photos on your Facebook Page were the best way to increase reach and engagement, think again. According to a new study from social media analytics company, SocialBakers, photos now get the lowest average organic and fan reach.

For those of you familiar with the Facebook algorithm, you know that it’s always changing. Among reasons that this change might have occurred:

  • Facebook is competing with YouTube to dominate the online video viewing space.
  • Facebook pushed the importance of using photos so heavily that the newsfeed has become saturated with photos and Facebook is like, “Photos are so 2014. Let’s really confuse people/brands by changing the rules. It’ll be fun!”

With that being said, you’ll probably see an increase in videos until that’s no longer what Facebook deems “important.”

What are your thoughts? Have you been using video as part of your digital strategy? Feel free to share your thoughts by commenting below.

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It’s Coming!

Be A Hero

On February 25, 2015, Vols across the country will learn how they can become a Hero for UT students and faculty. As a Volunteer Leader, I will be helping to spread the word to make a larger impact.

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